About Us

Who are we?

Located in the Los Angeles area, SM Automatic is a fabricator and wholesale distributor of motors, motorized systems and controls, for interior window coverings. 

What makes us special, is our experience, our robust product line, and our commitment to offer quality products accompanied by exceptional customer service.

 

Company History

Founded in 1982 by three window covering professionals (Jerry Stein, Roy Ginsburg and Jack Hutchinson), with a combined experience of over 100 years in the business, SM Automatic quickly found it’s place in an industry in need of a reliable source for a motorization option. 

Over the next few years, with a focused mantra of “quality product and quality service,” SM Automatic expanded it’s product line from drapery motors only, to include motors and motorized systems for virtually all forms of blinds and shades.

By 1990, SM Automatic’s name had become synonymous with quality motors at competitive price points, while having a reputation of consistently having the best customer service in the business.

At about the same time, the burgeoning growth in Las Vegas opened opportunities to our industry, that had not been experienced previously.  The quest for amenities in ultra high-end hospitality environments, lead to exponential growth for SM Automatic, while the installed base of our motors in Las Vegas alone, topped 30,000 units by 2007.

Today, as an independent company, SM Automatic leads the industry, with the commitment to quality products and service instilled by our founders written into the cornerstone of our business, we continue to look for new and exciting products to offer to the window covering design and retail community, as well as the architectural and A/V integration fields.